Dungeons & Dragons: Immersive Quest opens in Plano on October 16th

PLANO — VIBRANT Studios, under license from Hasbro and Wizards of the Coast, invites fans to Dungeons & Dragons: Immersive Quest, the first U.S. home of this limited-time fantasy adventure. Running for several months in Plano, the experience blends live theater, cinematic storytelling, and interactive challenges to transport families, longtime fans, and first-time adventurers into a real-life, magical world full of danger, wonder, and legendary encounters. The official debut will be held on October 16th at 2712 Chuo Expressway. The ribbon-cutting ceremony will include on-site festivities and special activities. The first 50 people will receive a free D&D goodie bag. Fans are encouraged to come in D&D-inspired cosplay. All cosplayers will receive a professional portrait to commemorate their quest. In over 16,000 square feet of fantasy-themed environments, adventurers choose a character class and embark on a mission to retrieve magical gems. Along the way, participants will come face-to-face with D&D's iconic creatures, solve challenges, and face ferocious dragons. The experience combines live performances, cinematic video, detailed scenic design, soundscapes, and interactive multimedia to create unforgettable moments for all ages. (Timothy Dykes/Unsplash) “This production brings Dungeons & Dragons to life on a scale that rewards curiosity, imagination, and community,” said Eric Brouillet, president of VIBRANT Marketing. “We welcome longtime players and first-time adventurers alike.” “For more than 50 years, D&D has united millions of people through storytelling, imagination, and adventure. After captivating fans in Canada, Immersive Quest now invites fans in the United States to step into the story and become the heroes of their own quest,” said Matt Proulx, senior vice president at Hasbro. Your adventure concludes with a themed marketplace featuring signature food, drinks, collectibles, and the chance to take a photo with the legendary Paladin Strongheart. Suitable for ages 8 and up, this quest requires no prior D&D experience. Different levels allow guests to customize challenges and keep testing their skills. The adventure lasts 60 minutes and guests can spend unlimited time at the market. Timeslots run every 30 minutes, but capacity is limited. Ticket prices range from $32.90 to $61.90 for general admission and VIP admission. Hours of Operation: Wednesday – Friday: 3:00 PM – 9:00 PM Saturday – Sunday: 10:00 AM – 9:00 PM Closed: Mondays and Tuesdays Plano will host this experience for four months before moving on to the next US city. For more information, visit D&D Immersive Quest or follow @vibrantstudios.events on Facebook and Instagram.